Valenciaport will participate in the most import cruise fair in Europe, Seatrade med cruises, that will be celebrated in Tenerife, from September 21st to September 23rd.
The PAV delegation, composed by general manager, Francesc Sánchez; business development manager, Manuel Guerra, shipping companies manager, Manuel Rodríguez; and the marketing responsible, Francesca Antonelli, will have different meetings and interviews with shipping companies and potential future companies, with the objective of promoting the cruise traffic in the port of Valencia.
Its presence in this meeting is part of the PAV interest in increasing the cruise traffic that was closed in 2015 with 371.374 passengers. In 2016, PAV expects to reach 402.000 passengers. To reach this goal, PAV has taken some steps like the approval of the maximum bonus provided by law for ships and cruise passengers from 2017, or the launch of a working group, composed by representatives of the port community who work in the cruise sector.
In a meeting maintained today with the media, PAV Business development manager, Manuel Guerra has pointed that “when we participate in a meeting it is necessary to come with the destination promotion idea, because passenger don’t choose because of ports, they choose destinations”. Also, he has indicated that “Valencia is a well-considered destination by cruise companies but we must make an effort to promote the destination to make the tours offered onboard more attractive, because this is a big part of the cruise companies business”.